It's PBR's time to shine! Thanks to Liz and the Wall Street Journal for this one:
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Mark Lehr's favorite beer is Heineken, but one recent afternoon, the Chicagoan emerged from a 7-Eleven with a 12-pack of Busch that cost him $8 -- about $7 less than a dozen Heinekens.
"My funds are limited right now," said the 39-year-old house painter, noting that he has had far fewer customers during the recession.
"My funds are limited right now," said the 39-year-old house painter, noting that he has had far fewer customers during the recession.
Sales of so-called economy brews, including Busch, Miller High Life and Pabst Brewing Co.'s Pabst Blue Ribbon, are rising faster than the nation's beer sales overall, and are helping industry giants Anheuser-Busch InBev NV and MillerCoors LLC weather the economic downturn.
Full Article - Wall Street Journal
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1 comment:
How 'bout some Natty Boh?
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